CURRENT VACANCIES

HEAD OF AI 
Global Bartending 

Location: Essex, UK (Office-based)

Package: Competitive, dependent on experience

Department: Strategy & Innovation

Reports to: Managing Director 

If you want to join the Global Bartending family and you feel that you are ready to take on this role please send an email with your CV and cover note to: Lauren@globalbartending.com

About Global Bartending

Global Bartending is a global drinks agency operating across Talent, Events and Strategy, helping premium drinks brands influence culture, hospitality and consumer behaviour across 30+ global cities. We build cutting-edge brand experiences, cultural moments and world-class advocacy that shape the future of the drinks industry. 

As AI redefines how brands create, activate and communicate, we are establishing a new senior leadership role to embed responsible, innovative and commercially valuable AI across the business. 

The Role: Head of AI 

We are seeking an innovative, strategic and commercially minded Head of AI to lead the development and deployment of artificial intelligence across Global Bartending’s core divisions. This is a transformational role responsible for building AI capabilities that elevate creativity, strengthen operations, enhance client value and future-proof the agency’s offering. 

The Head of AI will work across the entire organisation—Events, Talent, Strategy, Finance, Operations and Communications—to ensure AI becomes an integrated, intelligent, ethical and revenue-generating asset for the business. 

This is a rare opportunity to define what AI looks like in the global premium drinks industry for 2026 and beyond. 

Key Responsibilities 

AI Strategy & Leadership 

  • Develop and own Global Bartending’s AI strategy and roadmap 

  • Identify high-impact AI opportunities across Events, Talent, Social, PR, and internal operations 

  • Build a scalable, secure and future-ready AI infrastructure 

  • Champion responsible, ethical and transparent AI implementation 

  • Drive AI education and adoption across the organisation 

AI for Content, Images, Video & Communications 

  • Lead the development of AI-driven tools and workflows for image creation, video production, and content regeneration 

  • Explore and implement AI-powered image regeneration, scene expansion, visual enhancement, motion graphics and video generation 

  • Build future-ready capabilities for producing premium content without large production budgets, ensuring quality remains consistent with luxury drinks branding 

  • Evaluate emerging tools such as text-to-image, text-to-video, image expansion, virtual talent and synthetic environments 

  • Guide internal teams and clients on how AI can elevate content creation for social, PR, events and experiential storytelling 

  • Work with the Communications Manager to ensure visual output remains premium, consistent, and aligned with brand world-building 

  • Lead experimentation in AI-led 3D visualisation, mood films, animatics and rapid visual prototyping for campaigns and pitches 

AI for Client Work & Commercial Growth 

  • Create new AI-driven products and services for clients (e.g., predictive insights,

    automated content, trend forecasting, activation optimisation) 

  • Develop premium-grade AI tools designed specifically for drinks brands

    and hospitality culture 

  • Integrate AI into experiential activations, brand engagements, advocacy, and

    global talent networks 

  • Enhance client reporting, personalisation and campaign performance through

    intelligent automation 

  • Support new business pitches with AI-led insights and creative concepts 

AI for Content, Social & Communications 

  • Lead development of tools for:  

    • social content ideation & rapid prototyping 

    • sentiment tracking & cultural trend monitoring 

    • automated PR monitoring & reporting 

    • translation, localisation & voice consistency 

  • Work with the Communications Manager to embed AI into brand storytelling, earned media and social-first campaigns. 

  • Evaluate emerging tools relevant to creativity, content and narrative design 

AI for Operational Efficiency 

  • Implement AI systems to streamline workflows across departments 

  • Embed intelligent automation into project planning, resource management and logistics 

  • Improve BA reporting flows, data capture and KPI tracking 

  • Enhance global talent matching using AI-supported insights and attributes 

Innovation & Experimentation  

  • Establish a culture of continuous experimentation with AI 

  • Lead prototyping and internal testing of new models, tools and workflows 

  • Identify emerging platforms that support experiential and hospitality-led engagement 

  • Integrate AI with real-world activations (e.g., interactive experiences, predictive bartending insights, personalised consumer journeys) 

Governance, Security & Training  

  • Develop guidelines for responsible AI use within the business 

  • Ensure data security, compliance and safe tool adoption 

  • Train internal teams and global talent on AI skillsets 

  • Act as the organisation’s in-house expert on trends, risk, ethics and future developments AI for Client Work & Commercial Growth

     

Skills & Experience Required  

Technical 

  • Strong expertise in AI tools, LLMs, automation platforms and

    data systems 

  • Experience deploying AI in commercial, creative or marketing environments 

  • Ability to translate complex technology into practical business value  

Industry & Creative 

  • Experience in drinks, luxury, hospitality or creative agencies preferred 

  • Understanding of experiential marketing, advocacy and cultural marketing 

  • Strong creative instincts with an appreciation for premium brand guardianship 

Leadership  

  • Ability to influence senior leadership and guide organisational change 

  • Experience managing cross-functional AI projects 

  • Strong communication and presentation skills

Innovation Mindset  

  • Curious, experimental, hands-on and comfortable exploring

    emerging technology 

  • Strong commercial instinct and ability to identify revenue opportunities 

  • Passion for transforming how brands communicate, activate and inspire audiences  

What Success Looks Like   

  • AI is embedded into every division with measurable impact 

  • Global Bartending becomes the industry leader for AI-driven experiential and hospitality innovation 

  • Clients see a clear uplift in creativity, efficiency, insight and performance 

  • New AI-led revenue streams are established 

  • The business operates smarter, faster, more creatively and more profitably